CASE KIA MOTORS

Labyrintti Media implemented eight separate text message competitions for Kia Motors Finland Oy and Delta Motor Oy at the Helsinki Motor Show 2007 (29 November–2 December 2007).

The campaign involved the Fiat and Kia car brands. Twenty-four winners were drawn in real time. The service was implemented using Labyrintti Media's Silver Bullet application.

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